Day 4 – Big corporations in NYC and the “green big apple”


Aaron Foster, senior director emerging markets for Pfizer, opened day 4.
Pfizer is the biggest pharmaceutical corporation in the world.
Mr. Foster started the session talking about the mission of the business unit he works for: provide decision support and strategic insight to Marketing and Sales partners through custom data analytics and market research; and working with the our analytics Center of Excellence to provide innovative solutions to business issues.
Through the example of Liptor in Indonesia , a medicine against high cholesterol,  Mr. Foster showed how  Pfizer could, and still can, significantly increase revenues by changing disease awareness and treatment especially in the emerging markets; and this has a very important strategic value for Pfizer since 50% of future growth in the pharma industry will come from emerging markets. And in order to be ready to face this challenge and follow the forecasted trend, the company is already moving its EU headquarter from Brussels to Istanbul.
The presentation ended with an overview of the company and what is like to work for a large corporation based in NYC.
The first session was closed by a speech by Dan Karoly, Ambassador Consul General of Hungary in NYC.
In the afternoon we went to Roosevelt Island for visiting Verdant Power  Inc.
The company is specialized in design and application of marine renewable energy using proprietary kinetic hydropower technologies that deliver clean renewable energy from the currents of oceans, rivers and manmade channels.
In addition to designing and commercializing its own technology, Verdant Power also develops projects around the world.
During our visit Dean Whatmoor explained us how the Free Flow System works and how Verdant could generate green energy to thousands of households in NYC.
The day couldn’t end better than with a fantastic Italian dinner at Carmine’s in the middle of Times Square…it felt like home 🙂

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